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«Поверь мне» first aired in Canada — on CKMS-FM 102.7 Radio Waterloo
Less than two weeks remain before the official release of «Поверь мне», but the song is already living its own life: on 16 August The Materials’ track aired on CKMS-FM 102.7 Radio Waterloo in Ontario.
On 16 August «Поверь мне» first aired in Canada — on CKMS-FM 102.7 Radio Waterloo in Ontario, on The Horizon Broadening Hour #144.
For this release, the event carries an almost literal symbolism.
The whole visual story of «Поверь мне» is built around the ocean — as the distance between two people, two points and two worlds. A vast space that feels almost impossible to cross.
That image now has an unexpected continuation: a song made in Bryansk really did reach the other side of the ocean before the official release.
Music leaves the studio, stops belonging only to the author, and begins to exist on its own — thousands of kilometres away, in another city, another broadcast, among completely different songs and listeners.
The Materials — «Поверь мне» comes out on 28 August 2026. Release page: Поверь мне. Catalog: Discography. Press: Press.
CKMS-FM 102.7 Radio Waterloo — The Horizon Broadening Hour #144